A five piece band from Harlow, Essex in the U.K., Morning Parade unleash their second album, Pure Adulterated Joy, with an eye on invading the American consciousness. Having previously visited these shores (appearing on Jay Leno’s Tonight Show and opening for Smashing Pumpkins), they now turn to the idea of touring behind this fine new album.
“Alienation”, which is the album’s lead single/video has a neat electro-riff and a tight rhythm; Steve Sparrow (lead vocals) delivers nicely. “Reality Dream” is uptempo and melodic; “Love Thy Neighbour” has a very Bob Mould-type guitar figure and tension (!) – I would qualify this as my favorite track and the album’s standout. Other highlights include “Autoinjector” with its charging-forth tempo and the title track, with its feedback frenzied opening, leading into a neo-psychedelic structure.
All in all, a very good effort – looking forward to hearing more from this band.