
I’ll cut to the chase. It’s Hitler. Adolf Hitler.
Yeah, I’m rather shocked myself, but it seems like Herr Fuhrer is YouTube’s latest viral go-to guy. The new black is “reich,” as it were.
If you have no clue, or you’re still digesting the last of Tay Zonday mania (remember him?), then you’ve been away from the Web for a long time. On the sliding scale of the Internet time-space continuum, a long time is equal to the distance between last Wednesday and the Wednesday previous to that multiplied by the rate of your Twitter tweeting frequency, wOOt, and ROFLMFAO, and cubed at the rate of EPIC FAIL.
The specific scene used in these YouTube videos comes from a 2004 German film called Der Untergang, or Downfall, as it’s known in English-speaking countries. Hitler is portrayed by Bruno Ganz in a bit of foam-frothing scenery munching, and in the specifically co-opted scene, he’s being debriefed by his staff. Much to his chagrin, bad news has been delivered. He summons all but his inner circle to leave the war room and, upon their exit, goes absolutely apeshit.
I attempted to find a word that’s more becoming of a respected writer. Something less crude. Something with more imagination and depth. But it can’t be done. Hitler goes apeshit, and that’s all there is to it. And therein lies the fun — I couldn’t find a better word, but because everyone in the film is speaking German, anyone with a video graphics program can find their own words, plop them on-screen as subtitles, and make Adolf into whatever they please.


Here at Popdose and throughout the Western world, this week’s (admittedly consumerist) Beatlemania revival has offered plenty of opportunities to reflect on their music, their influence … the astounding greed of their record label over a 45-year period … (Did EMI really have to sell the stereo and mono mixes separately, particularly considering that every album from Please Please Me to Revolver was short enough that they could have easily crammed both versions onto a single CD?) But as long as we’re sitting around dissecting the effects of the remastering process on “Happiness is a Warm Gun,” or tapping colored buttons in time to the scrolling visuals on the Rock Band version of “Revolution,” we may as well pause to marvel at the historical import of the Beatles’ efforts – and John’s in particular – to use their stardom to advance causes and engage in social commentary. In this, as in their music, they created a template that has been imitated and amended by generations of celebrities in their wake, for better and for worse. 