All posts tagged: Las Ketchup

Greatest Un-Hits: Las Ketchup’s “The Ketchup Song” (2002)

Under its actual, original, Spanish-language title of “Asereje,” “The Ketchup Song” is one of the biggest pop hits everywhere in the world except America ever. It’s like the soccer of music, or the Fanta of music. Simple, palatable, inoffensive, and yet impossible for it to make it in the states. Actually, Las Ketchup themselves remind me of the Fanta Girls, that ill-conceived corny-sexy excessively Euro ad campaign that appealed only to Europeans used to shill that stuff that they used to make Americans want to drink weird foreign pineapple soda.

Obviously, the point of comparison here is the Macarena, as both are Spanish, Spain-originated, highly catchy songs with an accompanying stupid-easy dance. But this came out in 2002, which was about five years after Macarena saturation and overload— 14 weeks at #1 for the Los Del Rio song, every goddamn wedding and  team building company retreat ever after for the dance. Also, things were good in the summer of ’96, the summer of the Macarena: the economy …