All posts tagged: sequels


PopSmarts: Looking for God in “Toy Story”

It’s not a revelation to anyone, anymore, to point out that Hollywood is no longer in the business of original ideas. It takes a great deal of money to make and market a movie — any movie. And the Powers That Be have long ago figured out that the best way to ensure a return on their investment is to make films that are pre-sold, inasmuch as such a thing is possible — that is, movies with built-in name recognition: adaptations, sequels, reboots, reimaginings. Movies where name recognition alone will be enough to put butts in seats. Everybody does it, simply because it minimizes the colossal risks of filmmaking. It’s just smart business sense. So it is not unexpected — but still disappointing — to see Pixar fall into line behind this conventional wisdom. From its 1995 debut feature Toy Story onward, the computer-animation studio has mostly concentrated on making original films. Of the ten movies put out by Pixar between 1995 and 2009, only one was a sequel; and yet all were immensely profitable. …