Casual observers of this series have probably wondered, more than once, why I’m bothering to track those rock-era singles that, like a dolphin rejected from Sea World, couldn’t quite jump through the brass ring. After all, who really cares about chart placements? And isn’t Number Two practically as good as Number One, particularly when everybody’s making so much money? But if there’s one decade that proves why this stuff is vitally important … to somebody, at least … it’s the ’90s.
To put it simply, the Billboard Hot 100 charts of that decade were messed up. (I put it somewhat less than simply in a long-winded column last year.) The pop radio format split in two, resulting in charts that rarely reflected anybody’s actual listening experience. Major labels stopped manufacturing singles for many artists (mostly white ones) in an effort to sell more albums, which resulted in huge radio hits that never qualified for the Hot 100. The advent of precise technology for measuring retail sales and radio airplay resulted in singles topping the charts and staying … and staying … and staying. And as I discussed last week, superstars like Michael Jackson, Mariah Carey, Whitney Houston and Boyz II Men were so desperate to top the charts, and keep up with the competition, that they conspired with their labels to withhold the retail releases of their new singles until the songs peaked at radio, then flooded the marketplace with discounted product to ensure #1 chart debuts.
As a result of these and other, more random developments, the #2 singles of the ’90s were a fascinating bunch. There were huge hits that were simply blocked by huger ones, and great songs that stalled behind ones whose popularity now leaves us scratching our heads. There were oldies that re-emerged after decades, and the two longest-running chart hits of all time (for the moment). So away we go – and, as always, at the end of the column I’ll list some additional singles that were stranded at third base so we can argue which ones most deserved to score.
11. (tie) “Right Here, Right Now,” Jesus Jones; “P.A.S.S.I.O.N.,” Rhythm Syndicate; “Every Heartbeat,” Amy Grant; “It Ain’t Over Til It’s Over,” Lenny Kravitz; and “Fading Like a Flower (Every Time You Leave),” Roxette. What do these wildly disparate singles have in common? They all were blocked from the top spot during the summer of ’91 by the same song, Bryan Adams’ treacly Robin Hood anthem “(Everything I Do) I Do It for You.” (It was the first of three Adams soundtrack singles – all of them god-awful, in my opinion – to top the charts during the ’90s.) Adams spent seven weeks at #1 while holding off five different competitors – the highest number of second-place finishers thwarted by the same single since Percy Faith’s “Theme from A Summer Place” was #1 in 1960. The only one of the five to earn a second week at #2 was – surprise – “P.A.S.S.I.O.N.” In honor of that fact – and because its video is the only one of the five to feature fire (fire! fire!), scantily clad dancers and an atrocious white-boy rap — I’m happy to showcase it here. (more…)
